---
title: Kudos launches Research Briefings to help researchers target non-academic audiences
description: Research Briefings assist researchers in targeting and engaging with audiences including the media, practitioners, educators, industry and policy makers.
image: https://blog.growkudos.com/hubfs/Briefing4.png
---

[![logo-with-wordmark-black-transparent](https://blog.growkudos.com/hubfs/logo-with-wordmark-black-transparent.svg)](https://www.growkudos.com/)

 

- Share research ⌄ 
    - [For researchers](https://info.growkudos.com/landing/researchers-2023)
    - [For publishers](https://info.growkudos.com/landing/publishers)
    - [For universities](https://info.growkudos.com/landing/universities-2023)
    - [For pharma](https://info.growkudos.com/landing/medical-pharmaceutical-research-layered-publications-article-extenders)
    - [SDG Knowledge Cooperative](https://info.growkudos.com/landing/sdg-knowledge-cooperative)
- Read research ⌄ 
    - [Kudos Research Showcase](https://www.growkudos.com/showcase/)
    - [Arts & Humanities](https://www.growkudos.com/showcase/collections/summaries-of-arts-and-humanities-research)
    - [Business & Management](https://www.growkudos.com/showcase/collections/summaries-of-business-and-management-research)
    - [Climate Change](https://www.growkudos.com/showcase/collections/climate-change)
    - [COVID and Beyond](https://www.growkudos.com/showcase/collections/coronavirus)
    - [Environmental Sciences](https://www.growkudos.com/showcase/collections/summaries-of-environmental-research)
    - [Life Sciences](https://www.growkudos.com/showcase/collections/summaries-of-life-science-research)
    - [Medical Sciences](https://www.growkudos.com/showcase/collections/summaries-of-medical-research)
    - [Physical Sciences](https://www.growkudos.com/showcase/collections/summaries-of-physical-science-research)
    - [Social Sciences](https://www.growkudos.com/showcase/collections/summaries-of-social-science-research)
    - [Technology & Engineering](https://www.growkudos.com/showcase/collections/summaries-of-technology-and-engineering-research)
- Resources ⌄ 
    - [How to guides: getting started with Kudos](https://info.growkudos.com/content-and-resources#how-to)
    - [News](https://blog.growkudos.com/news)
    - [Researcher case studies](https://info.growkudos.com/content-and-resources#case_studies)
    - [Educational webinars](https://info.growkudos.com/landing/kudos-webinars)
    - [Training materials](https://info.growkudos.com/content-and-resources#training_materials)
    - [Research projects](https://info.growkudos.com/content-and-resources#kudos_research)
    - [Publisher case studies](https://info.growkudos.com/content-and-resources#publisher-case-studies)
- [About](https://info.growkudos.com/landing/about)
- [Log in](https://www.growkudos.com/hub)

[![Join Kudos](https://no-cache.hubspot.com/cta/default/5642616/f2a2023e-e6e6-4d0b-bec9-cb73d1281c15.png)](https://cta-redirect.hubspot.com/cta/redirect/5642616/f2a2023e-e6e6-4d0b-bec9-cb73d1281c15)

[Kudos News](https://blog.growkudos.com/news)

# Kudos launches Research Briefings to help researchers target non-academic audiences

February 25 2020 / By **Charlie Rapple**

## ***Templated overviews will benefit education, policy, media and business communities***

![Briefing3](https://blog.growkudos.com/hs-fs/hubfs/Briefing3.png?width=358&name=Briefing3.png)For immediate release – Oxford, UK – February 25th, 2020 – Kudos, the award-winning service for accelerating research impact through strategic communications management, has today announced the launch of targeted Research Briefings, to assist researchers in engaging with audiences including the media, practitioners, educators, industry and policy makers.

This new functionality is part of the latest release of Kudos Pro, the ground-breaking toolkit for maximizing engagement and impact of research. Kudos Pro users can now create structured briefings for a range of different audiences. Detailed guidance and examples are included, customized to each audience type. Briefings can be published and shared throughout the lifecycle of a project or programme, and can be distributed both by researchers and their colleagues, and via the Kudos Research Showcase.   

“Almost every university and research group we’ve spoken with is seeking to develop their   
profile and connections with these specialist audiences,“ commented David Sommer, Chief Product Officer at Kudos. “There are many well-developed mechanisms for peer-to-peer communication in research, but reaching and attracting the attention of non-academic audiences is much harder. Support for this specialist outreach is often reserved for only the very top tier of projects or publications, but with the simple tools and guidance we now offer, it’s possible for many more researchers to communicate their work directly to these critical stakeholders.”

In addition to adding targeted briefings to the newly launched [Research Showcase](https://www.growkudos.com/showcase/) – the new Kudos platform for presenting “in-progress research” – Kudos will be developing syndication partnerships to further extend the reach of this tailored content to optimize readership among these specialist communities. Further features in development will enable researchers to develop, track and report on interest and engagement across and within these specialist groups.

— ENDS —

Contact:  
Charlie Rapple  
[charlie.a.rapple@growkudos.com](mailto:charlie.a.rapple@growkudos.com)  
+44 1865 872527

**About Kudos**  
Over 350,000 researchers have signed up to use Kudos’ services for accelerating and broadening research impact. The company’s toolkits help to showcase research to broader audiences, and provides researchers, research organizations and publishers with guidance and insight around the channels and activities that are most effective for reaching and engaging target audiences. To find out more about Kudos, visit [www.growkudos.com](http://www.growkudos.com)

 

Share [Share on Twitter (Opens in new window)](https://twitter.com/intent/tweet?url=https://blog.growkudos.com/news/briefings&text=Kudos%20launches%20Research%20Briefings%20to%20help%20researchers%20target%20non-academic%20audiences) [Share on Facebook (Opens in new window)](http://www.facebook.com/share.php?u=https://blog.growkudos.com/news/briefings) [Share on LinkedIn (Opens in new window)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.growkudos.com/news/briefings)

### Kudos News Topics

- [Experiences with Kudos](https://blog.growkudos.com/news/tag/experiences-with-kudos)
- [Improve your results](https://blog.growkudos.com/news/tag/improve-your-results)
- [Press release](https://blog.growkudos.com/news/tag/press-release)
- [Events](https://blog.growkudos.com/news/tag/events)
- [Commentary](https://blog.growkudos.com/news/tag/commentary)

### Enter your email address to receive notifications of new posts by email.

### Related Articles

# [![Elsevier, Wiley, BMJ Group, American Physical Society and Oxford University Press join Kudos’ zero-click and AI search study](https://blog.growkudos.com/hs-fs/hubfs/Screenshot%202026-01-14%20at%2012.42.04.png?width=720&name=Screenshot%202026-01-14%20at%2012.42.04.png) Elsevier, Wiley, BMJ Group, American Physical Society and Oxford University Press join Kudos’ zero-click and AI search study March 5 2026 / By **Charlie Rapple** Momentum builds behind cross-industry initiative examining AI overviews, zero-click search and risks to research integrity, usage and revenues . Continue reading →](https://blog.growkudos.com/news/elsevier-wiley-bmj-group-american-physical-society-oxford-university-press-join-kudos-zero-click-and-ai-search-study)

# [![Medthority selects Kudos to drive discoverability and impact of medical education content](https://blog.growkudos.com/hs-fs/hubfs/medthority_kudos.png?width=720&name=medthority_kudos.png) Medthority selects Kudos to drive discoverability and impact of medical education content January 26 2026 / By **Charlie Rapple** Kudos will drive engagement through a unique approach to discoverability, scientific storytelling, and audience-building Kudos, the platform for. Continue reading →](https://blog.growkudos.com/news/medthority-selects-kudos-to-drive-discoverability-and-impact-of-medical-education-content)

# [![De Gruyter Brill, Emerald Publishing, IOP Publishing, Silverchair and Springer Nature partner with Kudos to examine zero-click and AI search risks to the research ecosystem](https://blog.growkudos.com/hs-fs/hubfs/Screenshot%202026-01-14%20at%2012.42.04.png?width=720&name=Screenshot%202026-01-14%20at%2012.42.04.png) De Gruyter Brill, Emerald Publishing, IOP Publishing, Silverchair and Springer Nature partner with Kudos to examine zero-click  and AI search risks to the research ecosystem January 20 2026 / By **Charlie Rapple** Further sponsors are invited to join ‘Taming the Crocodile’ study which will help publishers protect usage, revenues and research integrity Kudos,. Continue reading →](https://blog.growkudos.com/news/taming-the-crocodile-zero-click-search-solutions-for-publishers)

---

 

![Kudos-primary-logo-white-transparent](https://blog.growkudos.com/hubfs/Kudos-primary-logo-white-transparent.svg)

 

- [For researchers](https://info.growkudos.com/landing/researchers)
- [For publishers](https://info.growkudos.com/landing/publishers)
- [For universities](https://info.growkudos.com/landing/universities)
- [For pharma](https://info.growkudos.com/landing/medical-pharmaceutical-research-layered-publications-article-extenders)
- [Research showcase](https://www.growkudos.com/showcase/)
- [Content and resources](https://info.growkudos.com/content-and-resources)

- [About](https://info.growkudos.com/landing/about)
- [News](https://blog.growkudos.com/news)
- [Careers](https://info.growkudos.com/about/careers)
- [Engineering blog](https://medium.com/kudos-engineering)

- [Service status](https://status.growkudos.com)
- [User guide](https://info.growkudos.com/about/user_guide)
- [FAQs](https://info.growkudos.com/about/user_guide#FAQs)
- [Contact us](https://info.growkudos.com/contact)

- [Terms & conditions](https://info.growkudos.com/about/terms)
- [Privacy policy](https://info.growkudos.com/about/privacy)
- [Cookie policy](https://info.growkudos.com/about/cookies)

© 2022 Kudos Innovations Ltd. Kudos is registered in England - Registration No. 08642156.   
Registered Office: Kudos Innovations Ltd, 100 Liverpool Street, London, EC2M 2AT, UK.

- [Facebook](https://www.facebook.com/GrowKudos)
- [Twitter](https://twitter.com/GrowKudos)
- [LinkedIn](https://www.linkedin.com/company/5011545)
- [YouTube](https://www.youtube.com/user/growkudos)
- [SlideShare](http://www.slideshare.net/growkudos/)