News from Kudos, the platform for showcasing science

Kudos appoints Dr Fraser Macleod as Managing Director to accelerate growth in life sciences

Written by Charlie Rapple | Nov 3, 2025 3:49:01 PM

Former medical communications executive and clinician to spearhead Kudos’ expansion into pharma, biotech and medcomms sectors

For immediate release – Oxford, UK  – November 3rd, 2025 – Kudos, the platform for showcasing research, is delighted to announce that it has appointed Dr Fraser Macleod as Managing Director. Fraser is a medical communications leader and joins the company following more than a decade working in leadership roles in med comms agencies, most recently at IPG Health and Open Health.

Fraser joins Kudos as the company continues its growth in healthcare communications, supporting pharmaceutical and biotech companies as they seek to increase transparency around their research and development. He has a strong track record of delivering business growth and leading innovation in how research is communicated.

“I am so excited and energised by the mission of Kudos,” says Fraser. “I’ve always been passionate about science communication, and the potential of the right research – explained in the right way – to change lives. The Kudos team have such a strong, forward-looking vision for creating meaningful stories out of important research – making it more accessible, usable and impactful for everyone. And with the challenge of increasingly fragmented and complex information ecosystems, right now is when we need new approaches to the right way of communicating research. ”

Charlie Rapple, Sales & Marketing Director and co-founder of Kudos, comments, “Kudos has always been committed to ensuring research reaches the audiences that can most benefit from it. Fraser’s leadership will strengthen our ability to deliver that transparency not only for academic research but also for the vital life sciences research that supports healthcare professionals, informs treatment decisions, and ultimately improves patient outcomes.”

David Sommer, Product Director and co-founder of Kudos, adds, “We are thrilled to welcome Fraser to the team. His unique combination of clinical expertise and communications experience will be a rich source of insight for us as we continue developing our platform, our partnerships and our business.”

With its expanding client base and a mission to improve research visibility and understanding across academia, healthcare and society, Kudos is entering a new phase of growth. Fraser Macleod’s appointment marks a significant step in realizing the company’s vision of revolutionizing research communication. 

This next chapter for Kudos follows the loss of our previous Managing Director Richard Baxter to pancreatic cancer earlier this year. Richard is greatly missed, and we want to take this opportunity again to remind colleagues and friends to be alert and proactive about your health.

---ENDS---

Contact:
Charlie Rapple
charlie.a.rapple@growkudos.com

About Kudos

Kudos (growkudos.com) is the platform for showcasing research, helping more people find, understand and use it. Over 585,000 researchers use Kudos to bring science to life through the power of storytelling. Kudos is the only toolkit designed specifically to drive research communications, engagement and impact, helping researchers cross boundaries, achieve more influence, and gain more recognition.